• A unique support program that helps local kiranas grow their business and become more competitive
• Announces exclusive privileges and benefits for ‘METRO Bandhan’ members
Ludhiana, Aug 17: METRO Cash and Carry India, the global leader in self service business-to-business wholesale, today organized the first ‘METRO Bandhan Trader Support and Partnership program’ in Ludhiana. A key focus at METRO has been to help local businesses grow and remain competitive in the changing economic environment. METRO Trader Support program is custom designed to support local traders by understanding their business needs, identifying growth opportunities and offering customized solutions on product assortment, layout and display, stocking and promotion related solutions. Over 300 local traders from Ludhiana and across Punjab participated in this program today.
METRO Trader training program is aimed at helping local kiranas address issues of assortments and inventory management, enhanced ambience, greater visibility, improved hygiene in the handling and storage of goods, and better services to serve their customers better and grow their business. METRO does this through extensive research and offering customized solutions to local traders covering various aspects of their day to day business. METRO empowers the local traders to sell quality products and trains them to remain competitive in the changing economic scenario. METRO’s international products and processes help traders to handle competition better and meet customer requirements.
Talking about the program, Mr. Ajay Sheodaan, Customer Management Director, METRO Cash & Carry, India said, “At METRO, we constantly focus on serving our customers better through innovative customer service initiatives. This is our first Trader support program in Punjab through which we aim to reach out to local kiranas in and around Ludhiana with trainings to help them become more competitive in the market”.
“METRO has already conducted similar Trader Support and training programs in other cities across India which has helped the local kiranas grow their business in turn.” he added.
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